Learn how to execute a Lean Inception, the method capable of align people to build  the ideal product! (read the book, watch the Udemy training, participate in the next live and online training)

Release a new product isn’t an easy task, since it takes a lot of risks. But what if you knew a technique that put you in the right path in a simple and effective way? It would be amazing, agree?

That’s why this book is so important. The Lean Inception developed by Paulo Caroli already helped a lot of people and companies to give life to their projects. It’s the complete step-by-step guide to you and your team achieve best product development possible right now.


Lean inception is the effective combination of Design Thinking and Lean StartUp to decide the Minimum Viable Product (MVP). It is a collaborative workshop that will help a group of people — typically an agile team, a squad, or a product team — understand, align and plan the building of the lean product. The construction of a successful product starts with a Lean Inception.

Because, in the end, you’ll know what is the best way to validate the product to be developed, as such the hypothesis to be tested and goals to be reached.

However, the Lean Inception biggest benefit starts on its first minute: the improvement of the team relationship. 

Yes, because it can be suitable to your company or team needs. All of you will build together the best Lean Inception application e, then, the best results will come!

It may seem difficult to perform a remote Lean Inception, but it is totally possible and is just as important as the face-to-face. Follow the tips on this page to prepare yourself in the best possible way!

The Lean Inception consists in a series of activities, usually scheduled in a week! Check below an example of an agenda and read the explanation and benefit of each step on the book.


The Lean Inception brings simple and powerful method that will change the way business are made now!

About the author

Paulo Caroli is a passionate professional. Yes, passionate about innovations, entrepreneurship, digital products, projects, people, challenges, solutions and transformations.

The book Lean Inception brings together all his years of experience with developing digital products for different companies around the world.

Since 2006, as Thoughtworks principal consultant, he focuses his experience on Agile & Lean processes and practices, which is why his method has won many readers around the world. The Lean Inception has already been released in three languages, in addition to being the first best seller on Amazon!

As a software engineer, author, speaker and facilitator, Caroli has helped many people and companies to make their projects come to life!

Useful links

>> Buy the book on

>> Watch the Lean Inception training on Udemy

>> Participate on the next Lean Inception training (live and online)

>> This book is also available in: Portuguese, Spanish and French

>> Got a university email? Get the ebook for free here

>> Read many Lean Inception related blog posts here

>> Get the Lean Inception presentation slides here

>> Get the Lean Inception posters

>> Get the Lean Inception agenda template

>> Prepare a remote Lean Inception

>> Have you read the book? Then leave a review on GoodReads (“Write a review” button), leave a review on (“Write a customer review” button),, and / or share on social networks.


Watch the talk about the book