Come and join the Lean Inception book training.


This book (and method) was born and have been growing in Brazil since 2011. From 2000 to 2008 Paulo has lived at Silicon Valley, where he was an early adopter of Agile, Lean StartUp and Design Thinking, the major influencers for Lean Inception. In 2019 Paulo moved to Europe and, along with other Lean Inception experienced facilitators,  has been sharing about it worldwide. The book is a best seller on and has helped many Brazilian agile teams and companies to align people build the right product, effectively combining Design Thinking and Lean StartUp.


Paulo Caroli has facilitated more that 400 Lean Inceptions, he was been the keynote speaker on the major Brazilian conferences on the past years, and the Lean Inception book training has been delivered to more than 6000 satisfied people (NPS average of 9,32).


Below is more info on the training, including places and dates (outside of Brazil).


About Lean Inception Training

Based on the bestselling book, Lean Inception, the training is an 9-hour, training that teaches step by step, theory and practice, how to align people and build the right product.

  • Diverge and converge to create alignment between people with different perspectives, such as business, User eXperience, and developers
  • Define the Minimum Viable Product (MVP), the heart of the Lean StartUp movement, the Build, Measure, Learn cycle driver.

All training is based on the book Lean Inception: How to Align People and Build the Right Product. It’s not a training focused simply on sharing a very successful method. Lean Inception training is a hands-on facilitation experience – so you never waste time, money, or effort on building the wrong product!

You will learn:

  • What is a Lean Inception
  • How to facilitate a Lean Inception
  • How to Create a Minimum Viable Product (MVP)

The Lean Inception Training teaches all activities that take place in a Lean Inception to help a group of people create the Minimum Viable Product (MVP):

  • The Product Vision
  • Is – Is Not – Does – Does Not
  • Personas
  • User Journeys
  • Features Brainstorming
  • Tech, Business and UX Review
  • Feature Sequencer
  • Canvas MVP

During the training we will work on several Inception facilitation practices.

Participation in training includes:

Target Audience:

  • Agile Coaches
  • Product Owners (PO)
  • Scrum Masters
  • Entrepreneurs
  • Business analysts
  • User eXperience
  • Product Managers
  • Developers

Presencial vs. Remote training

Since March 2020, because of the COVID-19 pandemic, the need for remote Lean Inceptions has greatly increased. For this reason, from July 2020 we created the Remote Lean Inception training.

Both trainings are about the Lean Inception method. However, the Lean Inception In-Person training remains focused on facilitation tips for presencial Lean Inceptions, while the Remote Lean Inception training shares facilitation tips for Remote Lean Inceptions.



  • USD$ 434.00 – individual registration
  • USD$ 347.20 – registration for groups (from 5 participants)

InCompany training

We are currently scheduling more InCompany trainings than open classes. Bring this training to your organisation.  Contact [email protected] for more information. Read more about this one and others of our our exclusive trainings here.



Open classes in English:


Open classes in Spanish:


Open classes in French:


Open classes in Portuguese:



Training Frequently Asked Questions

What do I get by participating in the training?

In addition to participating in the planning for a MVP and networking with other participants, you will have the opportunity to discuss facilitation tips and frequently asked questions about the book and Lean Inceptions. You will receive a book, supporting material, and your CLF -Certified Lean Inception Facilitator– certificate of participation in this training.

For whom is this training indicated?

For entrepreneurs, developers, agile coaches, Product Owners (PO), scrum masters, User eXperience (UX) and business analysts who want to enthuse their customers with a digital product or for professionals who want to align a group of people to create the minimum viable product, without wasting time, money and effort.

Who will teach the training?

One of the Certified Lean Inception Trainers — CLT®, all very experienced in the subject and with excellent feedback from those who participated in previous trainings. Check here the list with all CLT®s. Authorized trainers always cherish ethics, respect for society and people. We respect and follow our Code of Conduct.

What about group discount?

We offer a 20% discount for groups over 5 people. Contact the trainer or [email protected] to inform the 5 or more people in the group and receive the link to register with a 20% discount. Check out our pricing and training discount policy.

Can I pay via an invoice in another currency?

Yes. Please contact [email protected] and we will send you an invoice via PayPal for payment in your preferred currency.

Are classes recorded?

No. The remote trainings at are via live and online classes, with a limited number of people. Classes are not recorded by and must not be recorded by any student. More info here.

Location To Be Defined - What is this?

Probably someone asked for a Lean Inception training for the city and the trainer responded to the request by opening a new class. Now we are looking for a good host for the training. Please contact the trainer if your company has a good training room. Generally, companies that host this training seek some of these 3 benefits: (1) recruiting proactive people who participate in trendy trainings; (2) associate the company’s brand with new trends and methodologies; (3) train some people without spending $ (we give 3 complimentary signups).